Meet the The Superfair Team

Alex Mitow, CEO of Superfine! Art Fair

Alex Mitow

CEO | CO-FOUNDER

A compulsive curator and multi-spirited entrepreneur, Alex brings a marketing degree from the University of Miami and more than 16 years of experience in the lifestyle, art, and hospitality sectors to his role at The Superfair.

A guiding force in the curatorial style and business approach of all Superfairs, Alex is also a major collector of contemporary art, (partially recovering) social media addict, published writer, and film producer. From home base in NYC, Alex, James, and the team have launched The Superfair in six US cities and growing each year.

James Miille

CO-FOUNDER | MANAGING PARTNER

James Miille brings a profound aesthetic sense and keen eye to all things Superfair. Responsible for everything from web development and curatorial oversight to managing relationships with The Superfair artist roster, James is a multi-faceted personality who adds detailed visual narrative to an organization rooted in the visual.

James is also a top-selling photographer based in NYC. His artwork is frequently featured in publications such as Architectural Digest, Hi-Fructose Magazine, and Artnet and has also been exhibited in solo exhibitions in New York, Miami, and Paris. He specializes in making ordinary objects float – and yes, he does in fact have two i's in his last name.

Sharone
Halevy

LEAD
CURATOR

Sharone Halevy is a self-taught abstract expressionist painter, illustrator, and theater maker, and she creates commission-based works inspired by clients’ stories and music. Dedicated to empowering others to share their art confidently, Sharone has held residencies and shows in Iceland, Finland, New York, and the Amazon, and developed residencies and educational programs across NYC. Involved with The Superfair since 2021, she is excited to enhance each fair for artists and visitors alike.

Jessi
Chudler

EXHIBITOR
ADVISOR

Jessi joins The Superfair with Bachelor’s degrees in Art History, International Studies, and Spanish. She is passionate about the art world, especially in advocating for emerging artists and collectors to make their mark on the industry. Jessi is focused on client management and sales, aiming to create impactful and lasting partnerships between artists and their communities. Apart from attending Art Fairs you can find Jessi volunteering at her local animal shelter, surfing, and hiking the West Coast mountains.

Carolina
Ulloa

EXHIBITOR
ADVISOR

Carolina Ulloa brings extensive expertise in client relationship management and a lifelong passion for the arts, which began with creative projects in high school. In her current role, she oversees a diverse portfolio of enterprise clients, collaborates with Sales and Marketing teams to strengthen partnerships with top brands, and develops innovative go-to-market strategies to address complex business challenges. Carolina holds a Bachelor’s degree in Marketing and Psychology and is fluent in Spanish.

Deming
Harriman

ARTIST
LIAISON

Deming Harriman is an artist and designer based in New York City. Her work has been published in TASCHEN’s Library of Esoteric series and featured in notable outlets like the Jersey City Times, Washington Post, and Artnet News. Her installations can be found on Royal Caribbean cruise ships and at the Port Authority Bus Terminal in NY. As a Superfair exhibitor alum, she provides valuable firsthand insights in her role as Artist Liaison for The Superfair Team.

Diane
Portwood

TRAVELING AMBASSADOR

Diane Portwood is a mixed media artist with nearly a decade of experience on the art fair circuit. Fully embracing a nomadic lifestyle, she travels the country in her self-converted art camper van, which serves as both her studio and home. Having exhibited with The Superfair across the nation, Diane’s connection to the community and its mission led her to join The Superfair team. She now brings her unique perspective as an artist to help make the fair experience even better for artists and attendees alike.

Rick
Secen

EXHIBITOR
COMMUNICATIONS

Rick is a Brooklyn-based oil painter with a passion for storytelling. After earning a degree in Sound Design for film from The Savannah College of Art and Design, he spent 14 years in post-production and television before becoming a full-time artist in 2019. Following several group and solo exhibitions, his work was featured in the Brooklyn Museum's 200th anniversary show, "The Brooklyn Artists Exhibition," highlighting 200 top borough artists. When not painting, he enjoys listening to records and sipping tea from his favorite teapot in his studio.

Jacob
Pinkney

MARKETING

Jacob Pinkney, a seasoned full-stack marketer with a global impact, brings forth a wealth of experience driving results for diverse brands. He holds a Bachelors in Communications from Howard University and a Master’s in Strategic Communications from Florida International University. His passions include a love for art, travel, and the joy of discovering new and exciting foods!

Joel
van Wyk

EXHIBITOR
ADVISOR

Joel is a writer and art dealer with extensive experience in galleries, auction houses, and art fairs. He contributes to various publications, covering topics like music, travel, culture, food, wine, and of course, ART – with poetry as his personal indulgence. Passionate about making art accessible, connecting artists and collectors, and celebrating innovative talent, Joel believes The Superfair is the perfect platform to support artists, grow their audiences, and nurture the vibrant Superfair community.